Creating an email campaign

In this article:

Import and tag contacts

Create a campaign

Campaign details

Send test email

Select recipients

Import and tag contacts

Before you send a campaign, you'll need to:

1. Import your contacts

   Upload lists with email addresses of your customers and subscribers.

2. Add tags to segment your contacts

   Tags will be how you select which contacts you're sending your campaign to.

If you've done these steps, then you're ready to design your email!

Create a campaign

To create your campaign and email design, you'll go to Campaigns and select New campaign.

Campaign details

The campaign details include the following:

1. Sender

   Choose the sending email address. You'll have a Mailaway address, and you'll see any custom domains you may have connected in Settings.

2. Subject line

   This text will be the email subject line.

3. Preview text (optional)

   This text will be the preview shown following the email subject.

4. Email body

   You'll add your email body text in the editor field on the right.

Send test email

Wondering what the email will look like in your subscriber's inbox? See for yourself! Send a test email, and it will arrive at the email address you used for signup.

If you close the campaign when checking the test email, be sure to hit Save draft. That way, your work will be there when you come back.

Select Recipients

You'll use your previously added Tags to select which recipients you want to target with your campaign.

Click Select tag, and search for the keyword. You can add as many tags as you'd like.

You'll see the total number of recipients shown after selecting tags.